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The Personal Touch

Working with our team, you won’t be subjected to the kind of automated service offered by many of the big, impersonal firms. When you reach out to us, you’ll always speak directly to a knowledgeable professional who is ready to guide you and take care of your needs.

Abby King

Office Manager

Abby joined our team in May 2023

Abby is a dedicated Office Manager with over 20 years of experience in client service and operations. Known for her hands-on leadership and attention to detail, Abby ensures that every client and team member feels supported, informed, and valued. Abby thrives in environments where organization and heart go hand in hand—balancing compliance, communication, and care in equal measure.

In her current role at Financial Seasons Group, she manages daily operations, supports client relationships, and mentors administrative staff.

Outside of work, Abby is a proud mom of two boys, submissive to her bossy cat, and a loving sister. She's passionate about music, comedy, and crafting—creative outlets that keep her grounded and inspired.

Whether it’s managing a team or making a DIY project with her kids, Abby brings warmth, reliability, and creativity to everything she does.

Avery Richards

Client Service Representative

Avery joined our team in January 2024.

Avery is a dedicated customer service professional with over 10 years of experience in creating positive experiences and meaningful connections. Known for her warm personality and genuine desire to help others, she takes pride in making people smile and ensuring their needs are met with care and professionalism.

Originally from Millwood, Virginia, Avery values faith, family, and community. Outside of work, she enjoys singing, attending church, and spending time with her close-knit family—including her husband, three big sisters, four nephews, and niece. She brings that same sense of compassion and attentiveness into every interaction, both personally and professionally.

Danielle Hill

Wealth Advisor/Operations Manager

540.667.0466

540.667.7309

Danielle joined Financial Seasons Group in 2011 as the office manager. She worked her way up to becoming a Wealth Advisor in 2023. Danielle currently holds the Series 7 (General Securities Representative), Series 63 (Uniform Securities Agent State Law), and Series 65 (NASAA-Investment Advisors Law) registrations through LPL Financial and is registered to conduct business in 26 states across the U.S. and the District of Columbia. She is actively working to build her designations. Danielle is passionately using her 20+ years of industry experience to help you plan for and live the life that is most meaningful to you.

In her free time, Danielle enjoys spending time with her husband, Nick, and their four dogs Lily, Scrappy, Ace, and Maggie. She also enjoys trying new workout programs, is an avid reader, and loves to spend time at the beach whenever she can.

Growing up in poverty and an abusive home, Danielle beat the statistics. With her drive and determination, she has worked very hard to fulfill her wildest dreams of becoming a strong, successful woman. Her goal is to become a voice of encouragement and to be an advocate for anyone who finds themselves in a similar situation.

Samnatha Dunn

Jr. Client Service Representative

Samantha, also known as Sam, joined our team in September 2024.

Born and raised in ­­­­Winchester, VA, Sam attended Frederick County Public Schools and got her associate’s degree in business management at Laurel Ridge Community College.

Sam is a family-oriented person who loves traveling and exploring new places in her free time with her fiancé and family. Sam takes pride in her creativity and enjoys doing manicures. At home, Sam is in good company with her three precious cats who always keep life interesting.

Sam is excited to meet new faces. She is the first person that you see when you walk into our office providing a warm and welcoming environment for anyone that visits.

William Creveling, CFP®, CRPC®

President and Founder

540.667.0466

540.667.7309

bill@financialseasonsgroup.com

For more than 39 years, Bill Creveling has found great pride in assisting individuals with their financial and retirement planning needs. His extensive experience with company and personal retirement plans, Social Security retirement benefits, retirement income planning, and investment portfolio allocations provides the knowledge necessary to map out a thorough retirement strategy that successful retirees depend on. He places high value on client relationships and considers them the backbone of the practice.

Bill holds a CERTIFIED FINANCIAL PLANNER™ certification from the College of Financial Planning located in Denver, Colorado. He also holds a Chartered Retirement Planning CounselorSM certification from the College of Financial Planning. Bill is a graduate of Bridgewater College with a bachelor’s degree in business administration and economics. He holds FINRA Series 7 (General Securities Representative), Series 6 (Investment Company Products/Variable Contracts Representative), Series 63 (Uniform Securities Agent State Law), and Series 65 (NASAA-Investment Advisors Law) registrations through LPL Financial and is registered to conduct business in 28 states across the U.S. and the District of Columbia.

Bill lives in Stephens City, Virginia, with his wife of 38 years. They are proud of their daughter and son-in-law who work in the field of social work. Outside of the office you will find Bill spending time with his family, offshore fishing in North Carolina on his boat, exercising, and enjoying the beach.